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Mr. Lovins has worked with a number of u.s. companies on how to reduce power consumption. Wal-Mart led watch their distribution network. Texas Instruments has reduced their microchip manufacturing plants energy consumption after having worked with the Institute. Rocky Mountain has been so successful it spun five companies profit.

Of course, there are many well-intentioned green activists who say we should reduce the energy consumption, but Mr. Lovins goes much further than that - it is a supporter of "smart energy" and the smart grid, where the energy very is supplied and consumed changes.

This raises important policy questions for Britain - energy companies wake up just recently on the side of the equation of power generation efficiency.

Last week, regulator has revealed the likely price upgrade antiquated energy infrastructure United Kingdom-￡ 32bn. "We're going to make this investment to ensure the lights remain," says Alistair Buchanan, CEO of concession.

"Keep the lights", as well as Mr. Buchanan made clear whether the incentive prize will be built on clearly operate in the most efficient way energy companies.

In the new model which obliges develops, a price control system is set up to encourage innovation.Incentives will be defined during periods of eight years to extend 500 m ￡ Low Carbon Fund to encourage the development of the smart grid network.

The smart grid is certainly the future. It will use digital technology to match demand and supply – for example, by rewarding companies that reduce their energy consumption at peak hours. ""Laggards", as Mr. Buchannan described, liable "penalties and regulatory scrutiny.

The development of the smart grid will be discussed for investors during an event at the London Stock Exchange vendredi.Le London Environmental Investment Forum will bring together angel investors and venture capital providers to look at opportunities in an area still in its infancy.

"Upgrade the global grid is long, said Tom Whitehouse, President and CEO of international carbon."If Thomas Edison was brought to life today, it would be astonished by technologies that we take for granted, such as mobile phone, the internet and the télévision.Mais would be familiar with many of the technologies and processes used in the transmission and distribution of energy.

Promotion of the smart grid will be at the heart of a major consultation on more efficient use of energy must be launched by the Government in the coming weeks.Led by Greg Barker, open refreshing conservative climate change Minister, he will examine how the UK can use technology to reduce the consumption of energy .According some estimates say that 10pc grid capacity could be saved through answers demand more sophisticated, such as intelligent home everyone counters.

Consultation will focus on how to increase competition in the sector of energy, with small operations made possible by technology.It will look to issuing, the creation of the carbon floor price and how to promote London as the capital of the world carbon trade.

Mr. Barker, knowing that a large part of the British public is skeptical about climate change, will not make the argument on the basis of saving the planète.Il will say that it is an economic decision based on the creation of new industrial jobs and new lines of profit, stubborn.

The Minister should ensure that it has community of investors, beyond the green-tech Angels behind lui.Neil Woodford, leader in Invesco perpetual investment, would be a good start.

M. Woodford has already complained, rightly, regulator and Ofwat investor community is too often ignored when considering the highly regulated energy sectors and water .the people should provide that much money for our updates utility must be given a fair rate of return to make their investments worth the penalty.

As with anyone in the field of new energy, Mr. Lovins has its detractors .Lorsqu ' he was named by Time magazine as one of the most influential 100 people 2009 writer Robert Bryce, forum for energy, lectured the magazine to be soppily Saudan about a professor who excels in "glib," reassure use.

True, on energy sources, the dangers of intermittent supply and wide up-front costs are major constraints and Treasury is likely to view plans to bet the House on the sector with a certain prudence.Mais if we listen to Mr. Lovins on only negawatts and smart grid, has been its merit travel in the snowy mountains of Colorado.

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