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Lord Powell was a former assistant to Baroness Thatcher. Photo: JONATHAN LODGE

It - avoid demagogy on human rights and be realistic about what can be done.

"In 1982 we landed in total darkness," he recalled Monday before boarding jet Mr. Cameron in China with 42 other executives. "There is no streetlights, roads were single track and the streets were full of bikes today everyone has seen the skyscrapers.?

Mr. Cameron flies is thinking how to address the issue of human rights without disrupting its hosts, Lord Powell explains the same rule of thumb applies now than it was then.

"This is not the first time we have faced the dilemma of human rights."How answer you depends on what you want atteindre.Si you want to spin on the world stage and say "I watched, see how clever I am", then fine.Mais if you want to have an impact, it is preferable to say at the beginning that I am not going exploit it publicly, but say very clearly that it is how we think about these issues - which is what is Margaret Thatcher - and then you just can have an impact.?

It is advice that comes from experience dealing with Chine.Actuellement, President of the Asia Task Force Government, Lord Powell still is a regular visitor to long after China was sitting meetings between Deng and Paramount Leader Great Britain.

As the Chief Executive Officer Global major to visit the country since the Chinese dissident Liu Xiaobo won the Nobel Prize for peace, Mr. Cameron occurs pursuant to scrutiny Liu Xiaobo and at a time when Britain is desperate to increase its exports to China.

However, Lord Powell still advises Mr. Cameron to remove a broader view of the matter, by keeping in mind that with the g-20 Summit a few days, this is not the time of subverting China including goodwill has never been more essential to the maintenance of global prosperity.

"China doesn't like to be in public and embarrassed humbly", he says. "Talk privately may have an impact and it is important to recognize that Chinese society has become much more free and open, even though there are always limits that our system of values is still too narrow.

If Mr. Cameron succeeds in side-strengthening diplomatic elephant when he meets with Premier Wen Jiabao in the great hall of the people, its primary objective is to prepare the ground for the g-20 meeting in Seoul this weekend.

As inaugural visit Mr. Cameron in China as Prime Minister, it will be also an opportunity to begin the process of building a personal relationship with the Chinese leadership that might bear fruit in the coming years-"it will have its moment"Kennedy-Khrushchev", if you wish."

"But the first priority of the visit is to enter Chinese assistance at the end of a meeting which is vital to synchronize the global recovery, Lord Powell continued.""All sides - China, the EU and the U.S. to be clear what need is to restructure the global growth on track".

For all the talk of trade agreements in the coming days the reality is that failure to Seoul could pave the way for a trade war which would make significant agreements. "If we can find solutions, there is a real risk that we climb sucked into a spiral of protectionism.?

Assuming that the world avoid a repetition of the 1930s, Lord Powell is optimistic about the prospects for trade in Britain with China, where he still regularly visits work these past years with companies such as Caterpillar and the trade mark holder luxury LVMH flourished in China.

It is also optimistic about the realities of doing business in China which increasingly seems to its Asian neighbors. "We do as well as we should in the Chinese market, which is rapidly becoming inter-Asian market dominated by the Japan Korea South, Taiwan with the United States way behind and the EU even more.

"At the same time, also shouldn't forget how much of what China is actually still the product of American and European ideas and investment .the exports ' important, is that the current trend is upwards and remains that way", he said.

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